VJ Theory

2005

http://www.vjtheory.net

The project VJ Theory intends to develop a community actively discussing and reflecting on philosophy and theory related with Vjing and realtime interaction.The website is a growing collection of articles, references and art projects in collaboration with contributors from the book and the growing community.

The design is based on two strong colors, red defines the publishing online and the green defines the book publishing side of the project called realtime books.
The identity of the project is defined by the font, layout and colors rather than a logo or a slogan, transporting to design the ideas of multiplicity with the project rather than singularity (in definitions, points of view, etc).